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Last week I facilitated a Twitter chat in partnership with Nick Aster at TriplePundit on how defense and aerospace behemoth Raytheon contextualizes corporate social responsibility [CSR]. On the podium answering questions was VP for Corporate Affairs and Communications Pam Wickham [@PamWickham1].
Some of the questions:
- How does the defense company associate itself with being a “green” company?
- How is the company leveraging its reach and footprint to address the growing decline in students pursuing science, technology, engineering and math [STEM] subjects?
- How is it expanding its social responsibility efforts to reach a global audience?
- What were Raytheon’s priorities for its $29M budget for operational sustainability?
- Why doesn’t the company disclose its recruitment/retention numbers on women – and how does it attract a diverse workforce without this disclosure?
- Does the company see sustainability as a competitive advantage?
While we weren’t able to get to all the questions in the hour, Wickham was prompt and enthusiastic with her responses. Grab the recap on Storify and stay tuned for more.